Founder, GROW Agency
Dimosthenis Chrysanthopoulos
Dimosthenis is the founder of GROW Agency and is behind the Ekthesiaka Periptera brand. With more than 12 years of experience in custom exhibition stand design and large-scale corporate event production, he has delivered projects across Greek and international trade shows in Europe. His work focuses on the bridge between brand strategy and physical booth experience — what visitors remember and how that converts into leads.
Articles by Dimosthenis
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Booth swag and giveaways: what works and what's a waste
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Video content for exhibition booths: in a modern booth, video is essential
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Networking at your exhibition booth: structured vs unstructured approaches
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Trade show budget planning: a complete 2026 guide
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Booth shipping & logistics: domestic vs European vs intercontinental
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Double-deck (mezzanine) exhibition booth design: when it's worth the investment
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Exhibition booth backwall design: how to make it readable from 20 metres
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PR at trade shows: how to get press coverage that actually matters
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Exhibition booth design awards: why they matter and how to win them
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How modular booth systems work: Octanorm, Maxima, Mero — detailed guide
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Exhibition booth flooring: carpet, vinyl, raised, LED — pros and cons
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The Greek exhibition market: HELEXPO, Athens Metropolitan Expo, Posidonia — a 2026 guide
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International trade shows 2026-2027: Hannover Messe, EuroShop, Bauma, Index — a guide for Greek exhibitors
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How to calculate trade show ROI without lying to yourself
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Pre-show marketing: how to fill your booth before the show opens
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Booth staff training: the most profitable 2 hours before the show
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Exhibition booth lighting: the factor that changes everything
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Exhibition booth materials: wood, MDF, aluminium, fabric — a comparison guide
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Why a well-designed exhibition booth changes everything